With Swindon’s Victorian Market Hall demolished, the empty site needed an innovative and dynamic new design, and USM’s response was a steel-framed tent-roofed structure that soon became a landmark. Completed in six months, its five peaks represented the fairground that was traditionally part of market activity in country towns. Managed by USM, over forty units housed a wide variety of traders from the staple to the exotic, with additional stall and performance areas outside
| Project dates | 1994 - 2008 |
| Uses | Market, retail and cafés |
| Area | 14,500sq.ft |
| Jobs created | 60 |
| Investment | £1.1 million |
| Highlights | Visit by HRH Queen Elizabeth II, Summer Arts Festival, Town Centre Christmas Lights |
| Partnerships | Swindon Borough Council, Swindon Initiative |
A landmark in every way
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