We were invited to make proposals to bring life to the Royal Arsenal at Woolwich which is a major housing led regeneration project. We recommended a range of possible activities including re-using redundant buildings, events in the public areas, making the hoardings lively, opening up various parts of the site and setting up a stakeholders group for marketing purposes. The overriding approach was to concentrate on more commercial activity bringing a different kind of customer to the site.
| Project dates | 2006 |
| Client | Berkeley Homes |
| Brief | Uses for redundant buildings and public spaces |
| Partnerships | Berkeley Homes |
| Results | Berkeley adopted several of our proposals in their masterplanning and implementation. The site is becoming more balanced in terms of uses and is attracting a wider range of interesting commercial activity. |
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